Fact 1: Social sharing is a great way to get more people reading your content. This is well known. We'll call this the “high school football players are the cool kids.” It's a near-universal given. Something everyone knows.
Fact 2: It's way easier to make pretty images to share on social media than you think. This is the lesser known fact. The one “they” try to hide from the public. This is the “Wizard of Oz” fact. If the curtain stays closed, the mystery stays in tact.
Well, let's open the curtain, shall we? But first, let's pause and appreciate the fact that The Wizard of Oz is still relevant.
Introducing Share as Image
Share as Image is a handy Chrome extension (although they have a website and an app as well, their power lies in the Chrome extension — you'll see why).
It's so easy to use, too. You publish a post, then either highlight the text you'd like shared or right-click on the image you'd like shared, and it brings up this adorable little dialog box:
This was created by right-clicking the image and selecting the “Share as Image” option on the menu.
There are two areas for text, a place where you can choose from their gorgeous stock images or upload your own (although you don't have to upload if you're using the image from the blog post!), a place where you can select a pattern, edit filters, and upload your own watermark!
Let's go into these sections one at a time, shall we?
You can select your favorite font — the tool has plenty of options, but not so many that you get paralyzed by too many choices. Change the font color, the outline color, and the background.
If you don't like the image on the blog post, or what you have to say would work better with one of their built-in backgrounds, change it in the “Photos” section. Move your text around so it's not covering up the most important part of the image.
Patterns are a lot like photos — they're lovely backgrounds for quotes, which are wonderful for sharing!
Filters are fun, and can help your words stand out. Here's what my previous image looks like with the “Concentrate” filter applied:
Watermark is the best piece of Share As Image. It helps show others which amazing person shared the image, and ties everything back to your brand. Upload your logo, then shrink it down so everyone can see it. Here's my finished image, with the watermark applied:
Save & Share
In the time it took you to read this tutorial, you could have created your own easy-to-share graphic. Let's share!
Share away — share it on each network! Make sure you're linking back to the original post, otherwise, you're getting people to click through to Share as Image, which is nice for them, but doesn't help you, and could frustrate your reader.
Share as Image has a free version, without the option for watermark, and with fewer backgrounds and patterns. Try out the free version — it's still very good, but if you're anything like me, you're going to want to upgrade.
Click here to view pricing options. At the time of this post, Share as Image is $8/month, which is a great value. One of the best things about this product is how easy it is to use, and how quickly you can share content. You can share other people's content, too, in just a few second longer than it would take to share by clicking their Twitter button.
If you've tried it, what do you think of it?